What should you ask for in a website quote before hiring?

Photo: Avila Ops Tecnologia
Request a quote detailing goals, pages, deliverables, content, integrations, mobile layouts, SEO, metrics, account ownership, timelines, support and recurring costs. If it is not written down, do not assume it is included.
Scope that must be in writing
The proposal should name the pages and each one’s purpose, explain who writes the content and supplies images, how many revisions are included and which integrations will be delivered.
- Page map
- Responsibility for text and images
- Forms and integrations
- Mobile adaptation
- Number of revisions and acceptance criteria
Ask about ownership
The domain, main accounts, data and administrative access should be in the company’s name. A provider can operate and protect these resources, but the relationship should not depend on hiding credentials or preventing a future transfer.
Ask how results will be measured
A business website needs to support tracking relevant visits, WhatsApp clicks, forms and contact sources. SEO and measurement should be more than loose terms: ask for an explanation of what will be configured and delivered.
Costs and support after publication
Confirm domain, hosting, email, licenses, maintenance, support response times and the cost of future changes. This makes different proposals truly comparable.
Connections, made clear
From idea to published page, with a review.
An editorial workflow to keep content clear and organised.
- GoalDefine who the page is for and what it should communicate.
- ContentPrepare the copy, images and information.
- PreviewCheck the presentation before publishing.
- ReviewValidate content, links and next steps.
- PublicationPublish and keep the information up to date.
- Goal. Define who the page is for and what it should communicate.
- Content. Prepare the copy, images and information.
- Preview. Check the presentation before publishing.
- Review. Validate content, links and next steps.
- Publication. Publish and keep the information up to date.
Goal
Define who the page is for and what it should communicate.
Turn what you learned into your next step.
Tell us about your company and what you want to improve. We can explore the right tools, integrations or custom project together.
