What dispatch time is and why it differs from delivery time
Photo: Avila Ops Tecnologia
Dispatch time runs from confirmed payment to mailing, when orders leave your hands. Delivery time is the total until receipt: dispatch plus transport. Advertising only one is where disputes begin.
Occasions expose the problem. Customers buy June 8 for Brazilian Valentine’s Day, see “delivery in 3 days” and receive June 15. Stores meant transport and forgot two picking-queue days.
How the two times add up
Almost nobody writes this simple sum:
- Dispatch: business days for picking, packing and mailing. Tuesday/Thursday mailing means Wednesday payments wait until Thursday.
- Transport: Correios or carrier estimates for the customer’s postal code.
- Delivery: both added in business days.
Two business days to dispatch plus five for PAC means seven business days honestly. Add up to three business days for boleto clearing. Pix starts the clock at purchase.
Why separating them protects stores
For delays, ask whether the store or carrier was late. Timely dispatch with tracking changes the conversation: show tracking and complain to Correios. This organizes discussion without removing store responsibility. Sellers still own delivery for customers and follow through until resolved.
For special occasions, display purchase cutoffs using the full sum plus two or three business days’ buffer.
What to do now
Write dispatch deadlines in business days from confirmed payment on product pages and confirmation emails. If dispatch relies on remembering, systems can show paid-order queues and overdue items. Leave spreadsheets without losing history: avilaops.com/sistema-para-pequenas-empresas or contact us on WhatsApp: wa.me/5517997811471.
Frequently asked questions
Does dispatch time start at order or payment?
Confirmed payment. Unpaid orders are intentions. State it so boleto customers understand why clocks have not started.
Can I advertise delivery time only?
Yes, including dispatch and calculated for customer postal codes. Fixed nationwide numbers promise what you cannot control.
What if dispatch is late?
Notify before customers ask. WhatsApp messages with new deadlines and reasons retain most purchases. Silence creates cancellations.
Connections, made clear
Every delivery has a journey to follow.
Explore a transport operation and its review points.
- RequestGather collection or delivery details.
- PlanningOrganise the stops and responsibilities.
- DispatchCheck the load and record its departure.
- TrackingMonitor updates and possible incidents.
- CompletionReview the delivery and operation records.
- Request. Gather collection or delivery details.
- Planning. Organise the stops and responsibilities.
- Dispatch. Check the load and record its departure.
- Tracking. Monitor updates and possible incidents.
- Completion. Review the delivery and operation records.
Request
Gather collection or delivery details.
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