Avila Ops / Knowledge in practice

Online presence

Websites, customer service and operations explained for people running a small business.

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Practical guidance to turn a question into your next step.

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11 articles · page 1 of 2

Sales · 1 min read

What should you ask for in a website quote before hiring?

A checklist for comparing scope, ownership, content, SEO, support, timelines and recurring costs before signing.

Read guide ↗Sales · 2 min read

How much does a professional website cost for a small company?

Understand what affects website prices, which costs continue after delivery and how to compare proposals without choosing a cheap option that becomes expensive.

Read guide ↗Digital presence · 1 min read

Who should own a website's domain and hosting?

Learn which accounts should be in your company's name and how to avoid losing the domain, website or access when changing providers.

Read guide ↗Digital presence · 1 min read

Ready-made or custom website: which should you choose?

Compare speed, price, differentiation and flexibility to decide between a ready-made template and a custom project.

Read guide ↗Digital presence · 1 min read

Does a website need maintenance after it is finished?

Understand what needs updating, what support covers and how to define maintenance that protects your website and helps your business.

Read guide ↗Operations · 5 min read

How do I set up company email on my phone and in Outlook?

Server details and step-by-step instructions for reading company email on iPhone, Android, Outlook, and the web, with the right ports and common errors.

Read guide ↗Digital presence · 2 min read

Digital presence checklist for small businesses

A practical checklist to independently assess what your company has and lacks in websites, domains, email, social media, customer service and measurement.

Read guide ↗Growth · 3 min read

How can I get my company to appear on Google?

Practical steps for small-company Google visibility through websites, business profiles, local SEO, content, structured data and measurement.

Read guide ↗Sales · 1 min read

What does a small company need to improve digital sales?

A practical checklist of digital presence, customer service, measurement and automation to help small companies sell more.

Read guide ↗